| Making The Best Choice For Your Next Trade Show Display Design |
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| Written by dex |
| Saturday, 09 August 2008 09:20 |
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Your Trade show booth should have the best design as possible. Many exhibitors due to lack of knowledge make bad choices. No two designs should be the same; therefore, no two companies should look the same. Many design firms as well as exhibit houses use generic designs for their clients. If you could choose a design out of a catalogue and one that is a complete custom design made specifically for you, which would you choose? Simply put most companies would choose the custom design. Custom booth designs tend to be more specific to the exhibitors needs and wants. Standout from you competition and other exhibitors with your new custom designed booth A month or so ago at a particular trade show, I had a client who wish to stand out from the rest of the competition. He was assigned an inline booth. We got together and came up with a theme. The theme had very little to do with what the company's product was about. We decided to make a standard back wall, but on this back wall we would put a huge giraffe cut out. This giraffe head hung over the back of the booth and stood full size. The theme we chose was "head and shoulders above the competition". Talk throughout the convention hall was about this giraffe and how unique it made the booth. The leads poured in and in return sales. I say this stay away from "cookie cutter designs" if you can they do not enhance your Company?s image, ask your exhibit house to provide a custom design for you, show some personality. Do not run from exhibit house to exhibit house choose a good design and exhibit house to work with and let them work out your design. To get a non obligatory design contact http://eldsusa.com About the Author: To see more about creative exhibit booth displays. Please also go to exhibit trade there your will see more about exhibit booth booth Kindly provided by LJ-Marketing.dk You are welcome to use this article on your own website, if you include the link just before this text. |