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| Sales Executives Use Covert Hypnosis For High Closing Rates |
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| Written by Janie Samms |
| Thursday, 24 July 2008 20:34 |
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You may know about many proven sales techniques used by successful salesman. But have you heard of conversational hypnosis? Do you know how this interesting sales technique can be used to increase sales? Conversational hypnosis, otherwise known as covert hypnosis, is a communication style. You may already be using conversational hypnosis without even realizing it. While it comes naturally to some people, others intentionally learn and practice the style of communication to benefit a specific purpose. This is true of successful sales executives. Sales executives use covert hypnosis as a means of relating a clear message that engages their client and gains their cooperation and agreement. Conversational hypnosis actually begins with the technique of starting a conversation that will cause the client to connect to you. This will be the starting point of building a relationship with the client. Once this is done, you can start adding in some meaningful words or body language that can help direct the client's actions. A key element in using conversational hypnosis is to be able to influence people without the use of words. For an example, an air conditioner salesperson may want a customer to know how hot the outside temperature is. Rather than say the obvious, he can simply make a point of looking at the thermometer on the wall. Most likely, when the salesman looks at the thermometer, the customer will too. The salesman has told the customer how hot it is (and how much he needs an air conditioner) without saying a word. Another successful method used in conversational hypnosis, that does require the use of words, is known as reverse psychology. With reverse psychology, the speaker asks the other person not to think about something or not to do something. As you know from your own experience, this, of course, makes the person think about what the other person said not to think about! The person has successfully used reverse psychology to get you to think about what he really wanted you to think about. This can be a very effective sales tool. Some salespersons prefer to use a straight-forward approach with some customers. They may say something such as "Think about how nice it would be to have clean, fresh, odor-free carpet." They plant the idea in the customer's mind that all the customer needs to do is purchase his carpet cleaner to get fresh, clean, odor-free carpet. All the customer can think about now is how nice that would be. The customer has been influenced by the salesperson's words and thinks favorably about the product. Can you think of times when you've been susceptible to conversational hypnosis? Perhaps your son or daughter has unknowingly used conversational hypnosis techniques to persuade you to buy them a new video game, or new clothes. At other times you may have been susceptible to conversational hypnosis methods used by TV advertising, ads on the internet, or when speaking to telemarketers on the phone. If you're serious about boosting sales figures, you should strongly consider learning and applying conversational hypnosis methods. The simple method of causing the customer to connect with you and see your perspective, rather than their preconceived notions, is very effective and, when mastered to the point of not being detected by customers, can significantly increase sales for you and your company. About the Author: Nail that sales bonus using conversational hypnosis techniques with the best covert hypnosis training available. Kindly provided by LJ-Marketing.dk You are welcome to use this article on your own website, if you include the link just before this text. |
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