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Automotive Industry Forecast PDF Print E-mail
Written by Emma Sophie Bentley   
Tuesday, 03 May 2011 08:40
Despite a wealth of info available to help consumers find a vehicle, the automobile shopping process can nonetheless be intimidating for some-especially ladies.

Despite a wealth of info available to help consumers find a vehicle, the automobile shopping process can nonetheless be intimidating for some-especially ladies.

In the global automobile industry things are really heating up as the conventional players fight for a top spot within the race for global dominance. General Motors Corp., which includes been quantity one in terms of global auto sales for over 75 years, is fighting to maintain that title within the face of growing competition from Toyota. Last year Toyota was trailing General Motors by only 261,805 units.

Nevertheless it looks inescapable that Toyota may declare best place, improved sales in China (GM is now #1 in China defeating previous leading dog Volkswagen) and surging product sales in India have buoyed world-wide sales for the GM despite declining sales in Canada And America. General Motors boss Rick Wagoner lately stated "If we can maintain growing where the opportunities are to grow, someone's going to need to hustle fairly tough to catch up with us like that." That stated, based on the Wall Street Journal being #1 is no longer a top priority for Rick Wagoner and General Motors.

Ford Motor Business, once #2 globally, is in third place with sales just over 6.2 million units. Powerful sales in Europe have offset an apparently limitless sales decline of blue oval vehicles in America. Once best sellers like the Ford Focus and Ford Explorer now sit on dealer lots as more innovative and fresh competition lure away new buyers. Ford could be wise to devise a much more coherent product planning strategy rather than letting fantastic cars waste away with out any clear vision.

This is quite evident when you look at the recently discontinued Ford Taurus and Lincoln LS, vehicles that carried substantial brand equity at 1 point but failed as they became stale and irrelevant amongst their respective competition. If Honda and Toyota can maintain the Accord and Camry nameplates going following much more than 2 decades, why has Ford had such a difficult time performing the same?

The large news is not just towards the top of the list. Riding high on a global auto sales improve of over 11% in 2005, Hyundai Automotive Group is in high gear. The Korean automotive giant has moved into sixth spot behind DaimlerChrysler. Since 1999, Hyundai has passed established players such as Honda, Fiat, Nissan, and Renault. Hyundai doesn't strategy on getting too comfy in sixth spot as they've set their sights on being in the top five by the end of the decade.

They have got their work eliminate for them as fifth place DaimlerChrysler is presently selling about 1 million more vehicles annually. But I wouldn't bet against Hyundai. Within the final 10 years they've beaten just about everyone's expectations. Volkswagen is holding steady in fourth place with over five.2 million vehicles sold in 2005. 2006 and 2007 ought to see modest improve in auto sales with the introduction of the subsequent generation Golf (now known as the Rabbit) in North America and new models such as the Volkswagen Eos.

Although absolutely nothing is for certain in the auto industry, one theme holds accurate. No car business has an inherent correct to the top spot. It has to be earned via great cars and trucks. In this list the big winner is the consumer.

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